JCDecaux SA engages in the provision of outdoor advertising services. It operates through three segments: Street Furniture, Transport, and Billboard. The Street Furniture segment provides free installation and maintenance of street structures to cities and towns in exchange for the right to place advertising on the structures. The Transport segment includes airport advertising business and advertising concessions in metros, trains, buses, trams and other mass transit systems. The Billboard segment offers illuminated and wall wrap advertising service. The company was founded by Jean-Claude Decaux in 1964 and is headquartered in Plaisir, France.