UnitedHealth Group, Inc. provides health care coverage, software and data consultancy services. It operates through the following segments: UnitedHealthcare, OptumHealth, OptumInsight, and OptumRx. The UnitedHealthcare segment utilizes Optum's capabilities to help coordinate patient care, improve affordability of medical care, analyze cost trends, manage pharmacy benefits, work with care providers more effectively, and create a simpler consumer experience. The OptumHealth segment provides health services business serving the broad health care marketplace, including payers, care providers, employers, government, life sciences companies, and consumers. The OptumInsight segment is health information, technology, services, and consulting company providing software and information products, advisory consulting services, and business process outsourcing to participants in the healthcare industry. The OptumRx segment provides pharmacy benefit management (PBM) services. The company was founded by Richard T. Burke in January 1977 and is headquartered in Minneapolis, MN.