Casino, Guichard-Perrachon engages in the operation of food retail outlets. It operates through the following segments: Casino France, Monoprix, Franprix-Leader Price, Latin America, Asia, and Other Businesses. The Casino France segment comprises all the French retail and real estate businesses including related activities such as internet sales, catering, and financial services. The Monoprix segment specializes in town center food retailing. It also manages cosmetics and personal care retail stores and concept stores. The Franprix-Leader Price segment manages convenience stores that offer family products. The Latin America segment operates retail stores in South America. The Asia segment operates hypermarkets and supermarkets in Asia. The Other Businesses segment provides financial services and involves in the commercial real estate activities. The company was founded by Geoffroy Guichard on August 3, 1898 and is headquartered in Saint-Ã‰tienne, France.